Are you interested in organic food, already have a brick and mortar store, and would you like to set up a webshop? Then you will have to deal with certain laws and regulations. After all, you are responsible for the products you are going to sell. In this blog you can read tips about how you can set up your webshop and more.
Food safety
As soon as you start selling food, safety is a major concern. You don’t want anyone to get sick from your product. As a company that is going to sell organic food, you are therefore obliged to certify your Skal. After all, you may only sell demonstrably certified organic products. This means that the wholesaler that you purchase your products from must also have this certificate. It is important to check this before you buy products, such as organic raw nuts or shredded coconut.
Also, make sure that the wholesaler where you are going to buy your organic products has sufficient knowledge of the products. It is good to look for a specialized wholesaler. This way you can be sure that you have the products of the best quality in your webshop.
Tips for a webshop in organic products
Make sure you know how much stock you need. After all, you don’t want to buy too much, which means you run the risk of spoilage and waste. However, if you sell products that have a longer shelf life, there is not much to worry about. In most cases you can simply send it by mail and you do not have to deal with a special cooling service. Also keep in mind that the packaging is as organic as possible. For example, choose biodegradable packaging and leave out plastic.
Because you might not have a brick and mortar store, but own a web shop, it is a lot more difficult to convince the customer of the quality your product. After all, the organic product cannot be smelled or tasted. That is why it is good to focus on marketing. Make use of certain influencers, show attractive advertisements and provide good product photos. In addition, good customer service is also something to think about. Consumers like the fact that a webshop is available 24/7, which means that customers will return to you. Start with email marketing and newsletters to grow your mailing list and ensure your customer base grows.